Food Truck: Third Bite
Unmatched flavor awaits, ensuring you have an unforgettable experience.
CHALLENGE
Users struggled to meet their health goals.
Third Bite is looking to get more business.
SOLUTION
Incorporated healthier selections in the menu.
To help attract a broader audience, especially health-conscious diners who might typically overlook food truck options.
DESIGN BRIEF
USER JOURNEY MAP
USER PERSONA
WIREFRAMES
SCREENSHOTS
MOCKUP
USER TESTING
HOW THE DESIGN MET USER & FOOD TRUCK GOALS
Users can now make choices that lead to a healthy lifestyle.
Users can pre-order online or by phone to ensure timely meal preparation.
Allows quick pay with a variety of payment options for faster checkout
A Mobile App option was added to enhance the user experience
Delivery services through Uber Eats are now available.
Food truck's 70% increase in sales.
INTERACTIVE PROTOTYPE
VIDEO WALK-THROUGH
REFLECTIONS
Analyze the findings from user testing
Iteration and refinementÂ
Test again